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Role of laws and governments
Public awareness of privacy laws continues to be relatively low with 46 % of respondents aware of their country ’ s privacy law . Those who are aware of the law are more likely to feel they can adequately protect their data : only 40 % of those unaware of their country ’ s law feel they can protect their data compared to 74 % of those who are aware of the law . A total of 68 % of consumers aged 18 – 24 feel they can protect their data and this gradually declines to 47 % of consumers over age 65 saying so .
Many consumers look to the government to set the standard of care and enforce privacy protections . Half ( 50 %) of respondents said national or local government should have the primary role in protecting data , whereas 21 % said private companies should be primarily responsible for protecting data .
Consumers are split on the value of data localisation . Most have heard about such requirements and 76 % indicated initially that data localisation might be good . However , when considering the cost associated with it , thereby making products and services more expensive , only 44 % were in favour of data localisation . u www . intelligentciso . com
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