Introduction

The Microsoft 365 backup market is poised to double in the coming years – a good thing , given that in one survey , Microsoft Office documents ranked first by number of attempts by cybercriminals to exploit vulnerabilities ( 80 %). As data owners become increasingly aware of the critical need for dedicated backup solutions for Microsoft 365 , the demand for more efficient and cost-effective data protection continues to grow .

Deciding exactly how your data is protected becomes one of the most important decisions you can make for your organization , especially when relying upon Microsoft 365 for daily operations . By now , you have heard of Microsoft ’ s Shared Responsibility Model – that although Microsoft 365 offers an array of robust applications and services , a backup solution is not natively built into those services . As such , it can be difficult to find the time , money , and talent to ensure your Microsoft 365 data is safe and your business is kept running .

Many organizations currently utilize software-only backup solutions . Once the software is purchased , everything is entirely self-managed by the end user , from setting up the infrastructure on which the software will run to connecting the storage of their choice . This enables organizations to maintain full control and tailor every element of their backup to ensure that ’ s it ’ s optimized to their liking . However , the ongoing management required ( and the onhand expertise demanded ) has made software-only solutions less attractive to some companies . Just as you don ’ t need to own a mechanic ’ s shop to keep your car running , you don ’ t need to build an entire backup infrastructure to protect your data .

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